New mum Jessica Simpson is eager to get her pre-baby body back

New mum Jessica Simpson was eager to get her pre-baby body back after giving birth to daughter Maxwell Drew on May 1.

“For me, I really want to do something that is a lifestyle,” Simpson, 31, told WHO Magazine later that month. “In the past I’ve been known to yo-yo diet.”

So in late May, the designer started Weight Watchers – for which she’s a spokesperson – and has been focused on losing weight gradually.

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“She understands it’s a process,” a Simpson friend tells WHO Magazine, adding that the star is “working very hard and she’s excited.”

As for rumours that there’s a deadline for her to lose her post-baby bulge, a rep for the weight-loss company says that’s untrue.

“Weight Watchers is in it for the long haul,” says a spokesperson. “We’re with her 100 percent as she develops a whole new relationship with food and activity.”

Earlier this week, Simpson shared a snap of daughter Maxwell enjoying “life.”

image courtesy of Jessica Simpson

It’s not the first time Simpson has shared her love for motherhood on Twitter. “I am so in love with baby Maxwell. I want to cry every time I look at her. Motherhood is by far the best thing I’ve ever experienced,” she posted earlier this month.

“I absolutely LOVE my family! Maxwell amazes Eric and I everyday with every little thing she does!” she wrote on June 21.